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The Arts Academy at The Grand is an educational institution providing music instruction. The Arts Academy is enhanced by the beautiful theaters and studios of its home at The Grand. I had the pleasure of working with the Arts Academy and providing a fresh new look for their identity. The goal was to create an identity that would represent: music lessons for a variety of music, warm & friendly environment, and passionate teaching artists. In addition, the logo needed to work well on black & white backgrounds. Photos taken by Joe del Tufo and Nancy JL Powel.